You really can’t overestimate how crucial effective communication is to a winning real estate experience. But when you have hundreds of real estate professionals, how can you possibly ensure that everyone lands on the same page? At JohnHart Real Estate, this all comes down to our custom-built CRM, SWARMcrm. Nothing less than a tailored CRM […]
What’s the biggest challenge for a real estate professional in California? Your mileage may vary, but we’d make an educated guess that plenty of agents are frustrated by the lack of inventory hitting an already competitive market. Yet, as JohnHart Real Estate’s CEO and founder Harout Keuroghlian always says, “When the inventory isn’t there, you […]
At JohnHart, we’ve done everything within our power to give our clients a heads up about any inventory coming to the market. We know those early days are crucial to buyers for setting a plan, just as they’re integral for sellers in building interest in their listings. We’re happy to announce that, by partnering with […]
Perhaps it didn’t have the cultural impact of “new phone, who dis?” but the search phrase “new listings near me” flipped the way buyers search for homes on its… well, its roof. It’s a direct example of the effectiveness of location-based searching, a far cry from the newspaper ads and weekend open houses of yore. […]
Computers have placed pretty much anything you can imagine at our fingertips. So why is it still so challenging to find the perfect house? While the digital world still hasn’t quite figured out how to make more housing inventory, a well-crafted real estate website does make house hunting easier than it was a few decades […]
After a meeting closed to the media, the National Association of REALTOR®s (NAR) has agreed to suspend its controversial no-commingling MLS guideline. Alternately known as the “segregation rule”, the guideline was frequently criticized as being insensitive to the client experience by making it more difficult to search for non-MLS listings. Following a June 3 vote […]
Featured image: United States Department of Energy In Hollywood, studios compete to put their movies in front of as many eyes as possible. Yet, one studio did the opposite; working to make sure that no one saw their films unless absolutely necessary. In the sun-kissed Hollywood Hills California boasts as a center of creativity, Lookout […]
In just a few very short years, Artificial Intelligence (AI) has infiltrated virtually every sector of business across the world. Real estate is not exempt. However, real estate agents concerned about being replaced by an AI agent shouldn’t be losing any sleep. If anything, the growing use of AI in real estate will make their […]
All imaged credited to: Whitaker Studio Normally, a house like the one we’re looking at today would get a feature in our home spotlight series. But to make it into that column, a house needs to actually exist. And outside of a concept, that’s not the case with the Starburst House. Perhaps you’ve seen it […]
Remember those skull-and-crossbones style warnings printed on record sleeves that ominously warned that “home taping is killing music”? If only they could have foreseen the digital grim reaper that’s descended on physical media over the last decade or so. Streaming still hasn’t taken enough of a shape for us to reliably know for sure where […]
