As Climate Migrants Eye Los Angeles, It’s Time for the Top Real Estate Companies to Get Real

Photo credit: Jeff Turner We’re not here to debate climate change. But it is our responsibility to report on real estate trends with accuracy, and if you don’t believe that the top real estate companies in the country are also paying attention, then a market as competitive as LA’s will simply pass you by. Climate […]

North Tustin Has Made Its Unincorporated Status Its Greatest Strength

Featured image credit: Living in Irvine California Most people in the United States have at least some understanding of an incorporated municipality, because most of us live in one. These are cities with their own governments, civic planning departments, police forces, and identities (some more than others). North Tustin is not one of these municipalities. […]

Are You Being Realistic About Homes for Sale in Corona CA?

Featured image credit: FredBren We’ll be straight about it: when buyers start to consider homes for sale in Corona CA, it’s usually because they’ve been effectively priced out of the LA housing market. And, frankly, the price difference is compelling. The median single-family home price in Corona was around $815,000 in December 2024, significantly lower […]

To Get the Truth About Home Listings, You Have to Look Beyond the Photos

Featured image credit: Envato We’re a long way from grainy photos of the latest home listings in the Sunday newspaper. But no matter how professional the technique, how wide the angle, how high the resolution, or how careful the staging, there are still certain elements of the immersive experience that don’t translate into a listing’s […]

The Biggest Real Estate Companies in the Country Struggle with These Nuances of the LA Market

The biggest real estate companies in America need little introduction. After all, they dominate the majority of the country’s transactions, sometimes even branching out into international markets with their hundreds of thousands of agents and offices in almost any American city you can name. That’s not a compliment or a criticism; it’s a fact. But […]

How Easy is it to Make Victorian Houses for Sale Earthquake-Safe?

Featured image credit: Konrad Summers We try not to think about it unless we need to, but earthquakes are an occasional part of life in Los Angeles. Most of the time, they’re not much to really worry about. But as the 1994 Northridge earthquake illustrated, adequate preparation is still crucial. And that’s why seismic retrofitting, […]