California real estate is undergoing a shift, and it may not be more obvious anywhere else than Los Angeles. An urgent need for housing inventory and loosening restrictions on ADUs is contributing to a rising trend in multiple properties sharing the same lot – and leaving little to no room for a yard. You’ll find […]
Category: RE News
How JohnHart’s “I Trust Them” Page Gives Agents a Rare Advantage in Their Community
Everyone wants to be an influencer. But what does that actually mean, particularly in the context of a real estate career? At JohnHart Real Estate, we encourage our agents to look to their professional sphere of influence (PSOI) to get an idea of the strength and character of their influence. The objective is straightforward: become […]
JohnHart’s New Real Estate AI Coach Thinks Beyond the Chatbot
While so many real estate professionals have been worrying whether AI will take their jobs, JohnHart Real Estate has been considering the most practical ways to use AI to enhance our agents’ careers. And we’ve given a name to everything we’ve learned on this mission. Her name is Jane Hart: an AI coach that actually […]
Off Market Properties Allow Agents to Demonstrate Value in a Way That AI Can’t Touch
Sometimes, it’s what we can’t have that becomes our ultimate fixation. It’s a tale as old as time. But at JohnHart Real Estate, we hate to tell our valued clients “no.” And that’s why we’re thrilled to be one of the very few brokerages that can offer our clients off market properties. Off market properties […]
JohnHart’s Buyer Match and Seller Match Offer Agents a More Efficient Way of Buying and Selling Houses
You really can’t overestimate how crucial effective communication is to a winning real estate experience. But when you have hundreds of real estate professionals, how can you possibly ensure that everyone lands on the same page? At JohnHart Real Estate, this all comes down to our custom-built CRM, SWARMcrm. Nothing less than a tailored CRM […]
The Unusual Renter vs. Owner Split Driving Demand for Houses for Sale in Riverside CA
Featured image credit: Z3lvs With competition in LA’s housing market as steep as ever, it’s no wonder so many eyes are turning to houses for sale in Riverside CA. But Riverside homes present a rare scenario that may not be immediately obvious at a glance. It has to do with the renter-versus-owner split. And understanding […]
JohnHart’s Inventory Identifier Adds More Homes in Los Angeles and Beyond to Housing Inventory Shortage
What’s the biggest challenge for a real estate professional in California? Your mileage may vary, but we’d make an educated guess that plenty of agents are frustrated by the lack of inventory hitting an already competitive market. Yet, as JohnHart Real Estate’s CEO and founder Harout Keuroghlian always says, “When the inventory isn’t there, you […]
Buyers Are Looking East in Their Search for California Homes for Sale
Featured image credit: inkknife_2000 You don’t have to obsessively trace trends to recognize that, for years, the California dream meant living as close to the coast as financially feasible. Whether that be in the Bay Area, Santa Monica, or San Diego, people prioritize Pacific-facing placement. Until recently, anyway. Now, people are beginning to look east, […]
JohnHart Sports and Entertainment Promises a More Secure Future for Young Celebrities
Money may not grow on trees, but lately it seems like it’s sprouting from the seemingly limitless bank accounts of collegiate athletes, young musicians, and rising stars of the entertainment industry. Finding wealth at a young age may seem like a godsend. But when a 22-year-old rookie signs a multi-million-dollar contract, they may not realize […]
How Are Homes for Sale in Oxnard CA Changing with the City?
Featured image credit: Mountain Mike Johansen Malibu and Santa Barbara have shone so bright over the years that you’d be forgiven for overlooking homes for sale in Oxnard CA. But this enclave between the two more renowned communities is finding its way more and more into the spotlight as Southern California’s real estate market evolves. […]









