Nonprofit media organization ProRepublica recently published a piece drawing attention to disturbing allegations against one of the biggest corporate house flippers in the industry. Their journalistic scrutiny brings to light several tales of the unethical, bordering on horror. It’s demanding a distinction between service and abuse; two completely disparate concepts with a surprisingly blurry line […]
Tag: Real Estate
Absorption Rate Analysis: April 2023 – Strong Enough Housing Inventory to Move Toward Buyer’s Favor
Even in absorption rate analysis, what goes up must come down. It just seems that someone forgot to tell a couple of our neighborhoods. But after a March when we watched every neighborhood we service surge deeper into the seller’s favor, the scales seem to be balancing again. All but two of our neighborhoods dropped […]
Real Estate Marketing with Instagram
With over 2 billion active monthly users, Instagram is one of the largest social media platforms out there. Real estate marketing with Instagram has helped many agents skyrocket to success with virtually no marketing budget. With that being said, any agent looking to be triumphant in this market had better get their Instagram game on […]
Fractional Ownership Stands to Change the Luxury Real Estate Market. Is That a Good Thing?
While some people are struggling to get housing loans for their first homes, a somewhat new business model is taking some strain out of the price on a second home. That’s great news for those in the luxury home market. Yet, neighbors of these definitely-not-a-timeshare properties aren’t quite as thrilled. It’s called fractional ownership. And […]
Absorption Rate Analysis: March 2023 – All Neighborhoods Move Deeper Into Seller’s Territory for the First Time
By now, 8 months into publicly releasing our absorption rate data, we’ve become pretty accustomed to the Greater Los Angeles area favoring the seller. But this is the first time we’ve seen every neighborhood we monitor move deeper into a seller’s market. So, if you’ve been thinking about selling your home, now might be a […]
The Top 25 Agents of Q1 2023
We hear a lot of complaints about participation trophies, but we’ll be honest: any agent who has kept their heads above water during the first quarter of 2023 deserves your respect. It makes the accomplishments of our Top 25 of Q1 2023 even more astounding. There’s so much that goes into being an agent: you […]
Absorption Rate Analysis: February 2023 – New Places, Same Housing Market
Looking at February’s absorption rate analysis makes January’s look downright turbulent. Perhaps the market is approaching a state of normalcy. Admittedly, “normal” for the Los Angeles housing market would still give a mechanical bull a run for its money. But our agents have learned to ride those bucks and dips without spilling a drop of […]
8 Reasons Why We Won’t See Home Prices Dropping Anytime Soon
If you’re looking forward to home prices dropping in the near future, you may want to read this. Our CEO, founder, and principal broker Harout Keuroghlian recently made clear his belief that we’re not going to be seeing home prices reduced by much, if any, in the foreseeable future. And when Harout has a “belief”, […]
Absorption Rate Analysis: January 2023 – Is the Los Angeles Housing Market Making Big Shifts or Treading Water?
At first glance, January seems like it was a big month for the Los Angeles housing market… at least in some neighborhoods. The absorption rate had massive drops toward a buyer’s market in Encino and Northridge. That’s not to detract from decent bumps further into seller’s market territory in Burbank and Palmdale. But while these […]
Are Expanded Renters Rights at the Federal Level the Right Direction?
Some are calling it the kind of relief one expects from a functioning first world government. Others are calling it an overreach that ignores the real solution. But no matter how you slice it, the Biden administration announced on Wednesday, January 25 its intention to establish a fledgling “renters bill of rights.” What does this […]









