Perhaps it didn’t have the cultural impact of “new phone, who dis?” but the search phrase “new listings near me” flipped the way buyers search for homes on its… well, its roof. It’s a direct example of the effectiveness of location-based searching, a far cry from the newspaper ads and weekend open houses of yore. By typing “new listings near me” in a search engine from a phone or laptop, a seemingly inexhaustible list of options is produced for the busy buyer, giving an instant idea of what to expect from the local housing market.
Location Matters in More Ways Than Ever
Location, location, location. It’s as relevant as ever, but for more reasons than one. That’s because with the rise of GPS-augmented mobile apps, the search for homes (among other things) has become hyperlocalized. Say you’re meeting a friend at a trendy cafe in Los Feliz, and you’re so taken with the neighborhood that you’d consider moving there. Simply type “new listings near me” into your phone (or use a voice command), and search engines will produce a selection of nearby listings.
How the “New Listings Near Me” Search Benefits Homebuyers
The speed of a “new listings near me” search can be particularly effective for competing in today’s breakneck market, where homes can be snatched up from the market in mere hours. It can even help a lucky buyer catch a home the moment it goes live. These real-time updates can help prepared buyers act quickly.
If you’re not in a hurry, a “new listings near me” search can also provide the gateway to a deeper dive into the local market. You can use the location-based search capabilities to narrow down specific areas, virtually explore surroundings, and collect information about schools, shopping, attractions, and more. It’s a great way to discover a diamond in the rough that other buyers might overlook.
It’s also convenient. You can type “new listings near me” into a search while you’re walking around a gorgeous neighborhood or even if you’re just passing through one in your car. The location-based search should still have no trouble assessing your position and producing results accordingly.
Tips for Optimizing Location-Based Searches
You can adopt a few best practices to make your localized search efforts more effective. These include:
- Enable Location-Based Features: This will allow your phone’s apps to access your location and provide you with the most accurate search results.
- Customize With Filters: Automatically sift through searches by price, square footage, number of bedrooms, and more.
- Turn on Alerts: Whether you go with push notifications or less disruptive email notifications, alerts are a must for real-time updates.
- Make Sure You Trust Your Apps: Established MLS-approved apps like Zillow, Redfin, etc., are a safe bet.
How Technology Fed the Success of the “New Listings Near Me” Search
The rise of “new listings near me” as a popular phrase to plug into search engines is a reaction to advances in technology in the real estate industry and beyond. New strides in AI-powered algorithms, GPS location tracking, and real-time MLS integration have created a synergy that directly benefits buyers as well as listing agents. As advances in AI continue, we’ll even start to see new avenues in predictive analytics that account for factors like commuting time, school rankings, and lifestyle choices when suggesting listings to you.
So, there’s still plenty of power in a simple search term like “new listings near me.” But technology hasn’t advanced enough (and likely never will) to replace the empathy and insight of a professional real estate agent. Still, we should never balk at the chance to make finding a home easier and more convenient for everyone involved!
With a brand that says as much as JohnHart’s, Senior Copywriter Seth Styles never finds himself at a loss for words. Responsible for maintaining the voice of the company, he spends each day drafting marketing materials, blogs, bios, and agent resources that speak from the company’s collective mind and Hart… errr, heart.
Having spent over a decade in creative roles across a variety of industries, Seth brings with him vast experience in SEO practices, digital marketing, and all manner of professional writing with particular strength in blogging, content creation, and brand building. Gratitude, passion, and sincerity remain core tenets of his unwavering work ethic. The landscape of the industry changes daily, paralleling JohnHart’s efforts to {re}define real estate, but Seth works to maintain the company’s consistent message while offering both agents and clients a new echelon of service.
When not preserving the JohnHart essence in stirring copy, Seth puts his efforts into writing and illustrating an ongoing series entitled The Death of Romance. In addition, he adores spending quality time with his girlfriend and Romeo (his long-haired chihuahua mix), watching ‘70s and ‘80s horror movies, and reading (with a particular penchant for Victorian horror novels and authors Yukio Mishima and Bret Easton Ellis). He also occasionally records music as the vocalist and songwriter for his glam rock band, Peppermint Pumpkin.
